The Potato files

Looking for dinner ideas quick? Need help with your weekly meal planning menu?

You’ve just stumbled into the Potato Files: a mildly chaotic, oddly charming corner of the internet where food waste goes down, grocery lists get easier, and figuring out dinner finally makes sense.

A cozy urban kitchen with a single open fridge showing common small-household ingredients like spinach, eggs, yogurt, and a half onion. In front of the fridge stands a quirky, friendly cartoon potato character holding a shopping list and looking triumphantly at the ingredients. Include subtle signs of smart meal planning, like post-it notes on the fridge and a freezer drawer slightly open with labeled bags. The overall vibe is warm, playful, and practical — this is someone saving money on food shopping by reducing waste.
A cozy urban kitchen with a single open fridge showing common small-household ingredients like spinach, eggs, yogurt, and a half onion. In front of the fridge stands a quirky, friendly cartoon potato character holding a shopping list and looking triumphantly at the ingredients. Include subtle signs of smart meal planning, like post-it notes on the fridge and a freezer drawer slightly open with labeled bags. The overall vibe is warm, playful, and practical — this is someone saving money on food shopping by reducing waste.
how to save money on food shopping (without wasting half your groceries)

Oct 30, 2025

A cozy, slightly chaotic urban kitchen scene. In the foreground a cheerful potato character, and tiny sprouting leaves sits on a counter beside a half-used bunch of herbs and a grocery list with two meals circled. The mood is warm, real, and a bit playful, like someone is figuring things out but winning.
A cozy, slightly chaotic urban kitchen scene. In the foreground a cheerful potato character, and tiny sprouting leaves sits on a counter beside a half-used bunch of herbs and a grocery list with two meals circled. The mood is warm, real, and a bit playful, like someone is figuring things out but winning.
The art of quitting meal plans (without quitting your goals): why micro-plans + the right app to meal plan actually work

Oct 21, 2025

 An illustrated kitchen scene with a quirky potato character similar to the attached images wearing a chef hat. Around it are two ingredients—like a block of feta and a bunch of broccoli—glowing slightly to show they’ve been “chosen.” The potato is pointing at them like a game show host, excited and proud. The rest of the kitchen looks lived-in but clean.
 An illustrated kitchen scene with a quirky potato character similar to the attached images wearing a chef hat. Around it are two ingredients—like a block of feta and a bunch of broccoli—glowing slightly to show they’ve been “chosen.” The potato is pointing at them like a game show host, excited and proud. The rest of the kitchen looks lived-in but clean.
Ideas for meal planning: the 2-ingredient rule for variety without chaos

Oct 21, 2025

A pink, potato-shaped character stands sadly in a colorful flat vector kitchen. Behind it, a “MEAL PLAN” chart shows every day marked with red Xs. The scene uses bright primary colors—green walls, yellow floor, and blue cabinets—with thick navy outlines and simple shapes.
A pink, potato-shaped character stands sadly in a colorful flat vector kitchen. Behind it, a “MEAL PLAN” chart shows every day marked with red Xs. The scene uses bright primary colors—green walls, yellow floor, and blue cabinets—with thick navy outlines and simple shapes.
Why week meal planning fails (and how to actually make it stick)

Oct 16, 2025

A cheerful, potato-shaped character smiles widely while holding a smartphone in a colorful kitchen. The scene features bold navy outlines, a red counter, a green stove with a pot, and a blue kettle, all set against a bright yellow background with playful, minimalistic details.
A cheerful, potato-shaped character smiles widely while holding a smartphone in a colorful kitchen. The scene features bold navy outlines, a red counter, a green stove with a pot, and a blue kettle, all set against a bright yellow background with playful, minimalistic details.
How week meal planning saves your wallet (and your sanity) in 2025

Oct 15, 2025

A cheerful potato character with matching pinkish-beige hands writes on a “Dinner Planner” labeled Monday, Tuesday, and Wednesday, set against a vibrant red background in playful flat vector style.
A cheerful potato character with matching pinkish-beige hands writes on a “Dinner Planner” labeled Monday, Tuesday, and Wednesday, set against a vibrant red background in playful flat vector style.
Why a dinner planner works (and how it saves money & cuts waste)

Aug 13, 2025

A warm, cozy kitchen bathed in golden-hour light. The potato character proudly points to a color-coded meal planning board on the fridge—stickers, cute magnets, post-its. The inside of the fridge is visible too: labeled containers, neatly stacked ingredients, no waste in sight. The potato wears tiny glasses and a smug smile. Vibe is “I’ve got my life together and it started with spinach.” Framing: slight overhead angle for planner emphasis.
A warm, cozy kitchen bathed in golden-hour light. The potato character proudly points to a color-coded meal planning board on the fridge—stickers, cute magnets, post-its. The inside of the fridge is visible too: labeled containers, neatly stacked ingredients, no waste in sight. The potato wears tiny glasses and a smug smile. Vibe is “I’ve got my life together and it started with spinach.” Framing: slight overhead angle for planner emphasis.
Meal planning shopping list: cheap, healthy, smart meal planning that saves money and slashes waste

Aug 7, 2025

A worried pink potato-shaped character with big eyes and a furrowed brow holds a red jar while standing beside three open blue pantry shelves filled with colorful jars. The background is a solid bright yellow, and all elements are illustrated in a flat vector style with bold outlines and vibrant colors.
A worried pink potato-shaped character with big eyes and a furrowed brow holds a red jar while standing beside three open blue pantry shelves filled with colorful jars. The background is a solid bright yellow, and all elements are illustrated in a flat vector style with bold outlines and vibrant colors.
Food storage ideas pantry: maximize space & cut waste

Aug 5, 2025

A cheerful potato character is excitedly cooking alone in a bright, minimalistic kitchen with bold colors and simple shapes.
A cheerful potato character is excitedly cooking alone in a bright, minimalistic kitchen with bold colors and simple shapes.
Meal planning weekly menu for one: save money, skip the leftovers

Jul 25, 2025

An open blue fridge with a sad half onion on the top shelf, a bunch of sad spinach leaves on the middle shelf, and a closed mysterious container on the bottom shelf. Background is solid red.
An open blue fridge with a sad half onion on the top shelf, a bunch of sad spinach leaves on the middle shelf, and a closed mysterious container on the bottom shelf. Background is solid red.
Fridge‑cleaner Friday: your weekly reset ritual (powered by week meal planning)

Jul 20, 2025

A flat vector illustration of seven highly misshapen, anthropomorphic fruits and vegetables with exaggerated sad expressions. The characters include a lumpy yellow apple, a twisted pair of intertwined orange carrots, a droopy green cucumber, a distorted green bell pepper, a saggy beige potato, a bulbous purple eggplant, and a squashed red tomato. All have thick navy outlines and are set against a bright orange background.
A flat vector illustration of seven highly misshapen, anthropomorphic fruits and vegetables with exaggerated sad expressions. The characters include a lumpy yellow apple, a twisted pair of intertwined orange carrots, a droopy green cucumber, a distorted green bell pepper, a saggy beige potato, a bulbous purple eggplant, and a squashed red tomato. All have thick navy outlines and are set against a bright orange background.
Imperfect produce, perfect meals: ugly vegetable ideas for meal planning

Jul 16, 2025

A cheerful, pink, potato-shaped character holds a smartphone and points toward an open blue fridge stocked with colorful food items like milk, broccoli, bell pepper, tomato, banana, and cucumber. The background is a solid green, maintaining a clean, bold, flat vector style.
A cheerful, pink, potato-shaped character holds a smartphone and points toward an open blue fridge stocked with colorful food items like milk, broccoli, bell pepper, tomato, banana, and cucumber. The background is a solid green, maintaining a clean, bold, flat vector style.
Household of 2: How to minimize food waste with an app for food waste?

Jul 7, 2025

A cheerful potato character pushes a shopping cart in a bright supermarket aisle The scene includes colorful shelves stocked with bottles, cartons, and fresh produce.
A cheerful potato character pushes a shopping cart in a bright supermarket aisle The scene includes colorful shelves stocked with bottles, cartons, and fresh produce.
Grocery shopping checklist: the tiny adulting habit that ends takeout guilt

Jul 2, 2025

Busy potatoes trying to cook in a messy kitchen
Busy potatoes trying to cook in a messy kitchen
Meal planning weekly menu for busy people: the working-and-cooking survival guide

Jul 1, 2025

An image with a buddha bowl, a wrap and a jar with soba noodles in vector style
An image with a buddha bowl, a wrap and a jar with soba noodles in vector style
Recipe ideas lunch for people who eat over the sink and call it a break

Jun 26, 2025

An image of a cauliflower in vector style
An image of a cauliflower in vector style
From chaos to cauliflower: the recipe weekly planner you’ll actually use

Jun 25, 2025

An image of 3 potatoes in vector style: one is reading a book, the other is looking in the fridge, the third one is cooking
An image of 3 potatoes in vector style: one is reading a book, the other is looking in the fridge, the third one is cooking
New recipes for dinner: easy, fun meals from your fridge

Jun 22, 2025

An image of a happy potato in vector style
An image of a happy potato in vector style
Healthy, simple ideas for meal planning: build your weekly “core” menu

Jun 21, 2025

An image with a potato and a grocery list in vector style
An image with a potato and a grocery list in vector style
How to create a grocery list that reduces food waste

Jun 20, 2025

An image of a clever potato that stands in front of a whiteboard that has a meal plan figured out
An image of a clever potato that stands in front of a whiteboard that has a meal plan figured out
Ultimate beginner’s guide to week meal planning

Jun 19, 2025

An image of an angry potatoes in front of a whiteboard that shows different ingredients and the title "meal plan" in vector style
An image of an angry potatoes in front of a whiteboard that shows different ingredients and the title "meal plan" in vector style
Why don’t more people use meal planning apps? (And what we’re doing about it.)

Jun 18, 2025

An image of banana peels, half-eaten apple, a carrot and fish bone in vector style
An image of banana peels, half-eaten apple, a carrot and fish bone in vector style
Losing food identity: How disconnection fuels food waste

Jun 17, 2025

An image of a confused potato in vector style
An image of a confused potato in vector style
What's for dinner?

Jun 16, 2025

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© 2025 The Zero-Waste Company SRL. All rights reserved. CIF: 47967009, Reg. Com. J26/587/2023

© 2025 The Zero-Waste Company SRL. All rights reserved. CIF: 47967009, Reg. Com. J26/587/2023